PRESS RELEASE

DATE OF RELEASE: 12-01-25

The Black Rock Company Acquires Premium Legends Bay Digital Assets, Securing Strategic Control Over One of Northern Nevada’s Fastest-Growing Luxury & Entertainment Corridors

Reno–Sparks, NV — The Black Rock Company has officially secured a suite of high-value digital assets tied directly to Legends Bay Casino — one of Northern Nevada’s fastest-rising luxury, entertainment, and hospitality districts. These acquisitions position the Company at the forefront of digital ownership in a region experiencing rapid expansion across gaming, real estate, lakeside tourism, and lifestyle development.

The digital portfolio includes:
LegendsBayResort.com
DiscoverLegendsBay.com
LegendsBayCasinoHotel.com
LegendsBayCasinoResort.com
LegendsBayHotel.com

These assets serve as premium online gateways into the Legends Bay brand and the broader Sparks Marina development zone — a region attracting major investment, rising foot traffic, and long-term commercial potential.

“Legends Bay is becoming a gravitational point for entertainment, hospitality, and economic growth in Northern Nevada,” said a company spokesperson. “Controlling the digital front door to that market gives us the leverage and strategic visibility necessary to develop investor-grade digital real estate.”

By acquiring these domains, The Black Rock Company now holds a commanding digital position aligned with an upscale gaming destination, a high-traffic retail corridor, and a rapidly developing residential and tourism zone. This move anchors the Company’s broader strategy of owning online territory surrounding influential American markets.

Why Legends Bay Digital Assets Have “Multi-Million Dollar” Market Potential
• Northern Nevada’s gaming and hospitality market is surging
Sparks and Reno have seen a multi-year development boom driven by tech-sector migration, California relocation, and expanding tourism. This surge has elevated property values, hotel demand, and casino traffic — increasing the commercial value of any premium digital property tied to the region.

• Legends Bay Casino is part of a major lakeside retail, dining, and entertainment expansion
The Legends Bay district, centered around the Sparks Marina, continues to attract new investment, national brands, and lifestyle-driven construction — creating long-term value for digital assets carrying the Legends Bay name.

Implication: These domains aren’t generic—they're anchored to a rapidly developing luxury entertainment hub.

• Premium geographic .com assets tied to casinos, resorts, tourism, and hospitality consistently hold elite value
High-traffic, geo-specific domains tied to luxury destinations, casinos, and resort markets often command multi-million-dollar valuations because they can serve as acquisition funnels, tourism hubs, investment portals, or digital rental properties for major operators.

Implication: The Legends Bay domain cluster offers commercial control, media potential, and exclusivity that can’t be replicated.

With this acquisition, The Black Rock Company continues expanding its portfolio of strategic digital assets engineered for influence, growth, and long-term investor value.